944 Magazine: Whatever Lola Elmo Wants, She Gets…


Whatever Lola Elmo wants, she gets…and then puts in her new, fashionable boutique. But instead of men’s souls a la Damn Yankees, this Lola collects decadent lingerie, swimwear and accessories from around the world. Elmo, a former stylist, opened the doors to her coveted “dream shop” in November, and designed the décor after a certain sultry femme fatale. An electric and girly blend of modern and vintage furnishings, one wall is covered in glitering pink glass beads and five beautiful chandeliers, adding a fresh element to fun ambiance and easy-to-navigate shopping setting. Vibrant pinks and dark blues with splashes of gray decorate everything from the walls to the cabinet drawers, which makes every customer shopping for unique pieces to spice up a lackluster wardrobe feel like diva. Whatever Lola Wants presents lingerie (top lines are Fifi Chachnil and Huit), colorful swimwear from Milly Cabana, attractive shoes from LA’s own Mink, Linda Farrow vintage sunglasses, Collection Privee L’ux’s exclusive silk scarves and leather belts, as well as items from small vendors that can all be compared to pieces of art. The boutique also offers indulgence fro women and men such as Bulga bags and jewelry from Arena CPH in Copenhagen. With a staff that acts like a personal stylist, every customer will leave the boutique with whatever their hearts desire.

What do you think?